Fragmented information
Each provider keeps one piece. None of them sees the whole operation.
BUSINESS ECOSYSTEM
One NOVA.Many possibilities.
A modular business structure to get a company off the ground in the United States and keep it growing. Use one capability or several, and connect the others when it makes sense.
- Start where you are.
- Connect what you need.
- Grow when it makes sense.
Built to Grow.
THE STARTING POINT
Today, the integrator of your company is you.
Each provider sees one part. No one sees the whole.
To get a business off the ground and keep it growing, the owner gathers dozens of specialists on their own, and those specialists do not talk to each other.
Context gets lost. Information gets repeated. Documents end up scattered.
And the owner becomes the main integrator of their own company.
Twelve providers. Twelve separate contexts.
Company formationAccountingTax and complianceLicenses and registrationsBrand and identityProduct designSourcingImportingLogisticsPrep CenterMarketplacesTechnology
WHAT IT COSTS
The problem is not the number of providers.
It is the context that gets lost between them.
Context that starts over
With every new hire, everything has to be explained again.
Scattered documents
Contracts, registrations and receipts spread across different inboxes.
Forgotten obligations
Deadlines, fees and renewals that only show up once they become problems.
Decisions without the big picture
What is decided in one area does not reach the next one in time.
Growth without structure
The operation grows faster than the ability to manage it.
THE SHIFT
NOVA turns this logic around.
Instead of the owner building the structure, the structure builds itself around the business.
WITHOUT A CONNECTED STRUCTURE
- You coordinate every provider.
- Context starts over with every hire.
- Information lives in five different places.
- Every new step becomes a project from scratch.
INSIDE NOVA
- The structure coordinates the specialties.
- Context carries over from one step to the next.
- A single view to follow the business.
- You connect the next capability and keep going.
THE CONTEXT CARRIES ON.
DEFINITION
An ecosystem built around the business.
NOVA is not a catalog of services. It is a growth infrastructure.
A modular business structure, made of specialties that work independently or connected.
Different companies need different structures at different moments. NOVA organizes itself around that need.
MODULARUse one capability or several.
CONNECTEDShared context between them.
CONTINUOUSFollows the business over time.
THE ARCHITECTURE
Five territories. Two layers.
Specialties that execute. Layers that run across the ecosystem.
StructureIdentityConnectionLogistics operationsMarket
THE TERRITORIES
Business, Brand, Supply Chain, Prep.Center and Seller execute.
NOVA SYSTEM
Connects, records and gives visibility to what happens.
NOVA CARE
Follows up, guides, validates and ensures continuity.
System and Care are not territories. They run across all five.
HOW TO GET STARTED
There is no single way in.
There is the structure your business needs right now.
STARTWith what you need today. One capability is already enough.
CONNECTThe others that make sense for where the business is.
GROWAs the business evolves, without rebuilding the path.
THE FIVE TERRITORIES
Independent specialties. One connected structure.
Each territory solves a real business need. Open the ones you care about to see when to reach out, what we do, what you get and where the limits are.
TERRITORY 01 · STRUCTURE
A company has to exist before it can operate.
Business structure in the United States, from formation to the routine that keeps the company in good standing.
01When to reach out
- You do not have a company in the United States yet.
- The company exists, but its structure is not organized.
- Accounts, registrations or licenses needed to operate are missing.
- You do not know which obligations the company already has.
02What you get
Company formedEIN and registrationsCorporate documentsAccount structureCompany dossierCompliance calendarCompliance checklistRemediation plan
03What we do
- Formation and structuring. Choosing the right structure, coordinating formation and organizing the initial registrations.
- Financial accounts. Guidance on the accounts you need, document preparation and support through the opening process.
- Tax and compliance. Mapping the obligations of the operation and coordinating with the responsible professional.
- Licenses and registrations. Identifying what applies and handling applications, renewals and updates.
- Financial organization. Separating corporate, operational and financial information, ready for your accountant.
- Corporate compliance. Obligations calendar, deadlines, annual reports and corporate documents kept up to date.
What we need from you.
Personal and corporate documents, partner information, addresses and the goal of the business.
Where the limits are. NOVA leads and coordinates the process. Activities that require a licensed professional, such as a CPA or an attorney, are carried out by those professionals, with NOVA following up.
A company that is structured, documented and ready to operate.
TERRITORY 02 · IDENTITY
A product without a brand is just another item on the shelf.
From market insight to a brand and product ready to enter the sales channel.
01When to reach out
- You have an idea, but the product is not defined yet.
- You need to choose the category and validate the opportunity.
- The brand exists, but without a clear positioning.
- Packaging, portfolio or brand protection is missing.
02What you get
Market studyCompetitive mapProduct shortlistBrand strategyNameVisual identityBrand guidePackagingProduction filesSales materials
03What we do
- Market and opportunity. Reading categories, competition, trends and real entry points.
- Product and portfolio. Product selection, potential analysis and launch line architecture.
- Brand strategy. Positioning, core proposition, audience and communication direction.
- Name and identity. Naming, visual system, typography, colors and brand guidelines.
- Registration and protection. Preliminary search, document preparation and handling of the trademark filing.
- Product and packaging. Packaging architecture, production files and line adaptations.
What we need from you.
Business context, references, budget constraints and the intended timeline.
Where the limits are. Trademark registration depends on a licensed professional and the competent authority. NOVA prepares the documents, leads and follows the process.
An opportunity turned into a brand and a product ready for the market.
TERRITORY 03 · CONNECTION
Between the order and the shelf there is an entire chain.
Supplier, negotiation, samples, production, documents and importing coordinated all the way to operations.
01When to reach out
- You need to find or replace a supplier.
- You need to negotiate price, minimum order and lead time.
- You do not know which documents importing requires.
- You need to coordinate factory, freight forwarder, broker and destination.
02What you get
Supplier mapQuote comparisonSupplier fileApproved samplesPurchase ordersProduction statusDocument packLogistics planImport trackingLanded cost
03What we do
- Sourcing. Manufacturer research, first contact, capacity assessment and comparison.
- Quotes and negotiation. RFQ, cost, minimum order, lead time, payment terms and Incoterms.
- Samples and validation. Requesting, coordinating shipment, comparing, adjusting and approving.
- Production and quality. Purchase order, specifications, timelines, inspection and handling of deviations.
- Documents and importing. Invoice, packing list, certificates, customs clearance and international freight.
- Replenishment. Lead time, restock planning and stockout prevention.
What we need from you.
Product specification, intended volume, timeline and reference budget.
Where the limits are. Customs clearance and international freight are carried out by licensed brokers and agents. NOVA coordinates, documents and follows every step.
A product manufactured and a chain coordinated to the right destination.
TERRITORY 04 · LOGISTICS OPERATIONS
The product has arrived. Someone needs to know where it is.
Receiving, physical control, prep and shipping within the United States.
01When to reach out
- You need to receive an import in the United States.
- You need to prep products for FBA or fulfill FBM orders.
- You lost track of quantities, lots and locations.
- You need to handle returns and services on the product.
02What you get
Physical inventoryInbound receiptsStock movementsPhotos and evidenceLocation and lotServices performedOutboundsTrackingOperations history
03What we do
- Receiving and checking. Scheduling, check in, counting, recording and flagging discrepancies.
- Inventory and location. Physical allocation, lot, quantity, condition, availability and movements.
- Inspection. Physical condition, damage, compliance and photo records when applicable.
- Prep. Labeling, FNSKU, repack, polybag, kits and bundles.
- FBA and FBM. Unit prep, picking, packing, shipping labels and dispatch.
- Shipping and returns. Picking, checking, dispatch, tracking and returns handling.
What we need from you.
Arrival notice, shipment details, intended destination and prep instructions.
Where the limits are. Inventory is not a number. It is knowing what physically exists, how much is available, how much is reserved, where it is, in what condition and what the next move is.
Controlled inventory and product ready for its next destination.
TERRITORY 05 · MARKET
It is not about being on Amazon. It is about being where the customer buys.
A structured sales operation on the channels that make sense for your product.
01When to reach out
- You need to open and set up seller accounts.
- Your product is ready, but no catalog is published.
- The listing exists, but it does not convert.
- You need to expand to new channels without losing control.
02What you get
Structured seller accountOrganized catalogPublished listingsPricing planOperating routinePerformance reportsOptimization planExpansion plan
03What we do
- Channels and accounts. Choosing priority channels, opening, setup and documentation.
- Catalog and publishing. Product, SKU, identifiers, categories, variations and technical data.
- Content and listings. Title, bullets, description, images, attributes and in channel search.
- Pricing and positioning. Price structure, competitive reading, offers and promotions.
- Orders and operations. Seller routine, status, catalog issues and the relationship with the channel.
- Performance and expansion. Conversion, traffic, stockouts, adjustment plan and new channels.
What we need from you.
Available product, technical information, images and the choice of priority channels.
Where the limits are. We do not promise sales volume. We structure, publish and run the channels with method and follow up.
Product present on the channels and a sales operation able to sell and evolve.
THE TWO LAYERS
The territories do. The layers sustain.
System and Care are not a sixth and a seventh territory. They run across all five.
TECHNOLOGY LAYER
NOVA System
The technology layer that centralizes the information, processes and operations of the ecosystem.
Today your business information lives in WhatsApp chats, emails, spreadsheets, folders and in the heads of different people. Every question turns into a search.
What becomes visible
Ongoing operationsDocumentsContractsFinanceFees and taxesObligationsProductsSuppliersQuotesSamplesOrdersProductionImportingLogisticsInventoryPhotos and evidenceShipmentsSales channelsSalesMarketing and contentMetricsHistoryOpen items
- Less scattered information. A single source for what is happening.
- Context that carries on. History does not start over with each new need.
- Traceability. What was done, when, by whom and with what evidence.
Choose the modules your company needs. The subscription follows the structure you use, not the other way around.
Everything connected. Everything visible.
HUMAN LAYER
NOVA Care
The human layer that follows the business over time and connects each need to the right structure.
Forming a company correctly does not mean it will stay correct. Then come deadlines, fees, renewals, documents, accounting and new decisions.
Alongside the business
- Context and stage. Understanding where the company is and what comes next.
- Priorities. Help identifying what needs to happen first.
- Connection. Routing to the right territory and specialist.
- Requests. Following each request through to completion.
Alongside the company
- Compliance calendar. Deadlines, due dates and annual reports tracked.
- Fees and renewals. Fees, registrations and licenses with controlled expiration.
- Accounting and documents. Sending, receiving and organizing what your accountant needs.
- Open items and updates. Company records, ownership changes and what needs attention.
Where the limits are. Care does not replace an accountant, attorney, registered agent or tax advisor. When an obligation depends on a licensed professional, Care identifies it, organizes it, engages the right person, tracks the deadline and records completion.
Growing takes more than starting right. It takes staying right.
THE EFFECT
When everything connects, the business gains continuity.
Each territory solves one need. Together, they solve the business.
01STRUCTUREThe business gains clarity and purpose.
02BRANDThe identity that connects and differentiates.
03PRODUCTFrom concept to the chain that delivers value.
04OPERATIONSProcesses, standards and efficiency.
05MARKETChannels, platforms and scale.
The company keeps its context. Information carries on. The operation evolves.
New capabilities come in when they make sense, without rebuilding everything at every step.
That is what turns different specialties into a single structure.
IN PRACTICE
Every company has a moment. Every moment calls for a different NOVA.
You do not need to come in through a specific door. Start with what you need and connect the rest when it makes sense.
I already have a company and a product. I need to sell.
T05 Market
Structure and run your sales channels.
I already sell. I need to organize operations.
T04 Logistics operationsT05 Market
Inventory, prep and sales working together.
I have a product. I need to turn it into a business.
T02 IdentityT03 Connection
Brand, product, supplier and supply chain to reach the market.
I have an idea. I want to build everything.
T01 StructureT02 IdentityT03 ConnectionT04 Logistics operationsT05 Market
From company structure to a sales operation in motion.
NOVA System and NOVA Care run across every path. In any of them, the context carries on.
WHO IT IS FOR
We do not classify by size. We classify by moment.
The question is not how big the company is. It is what moment it is in.
Those with an ideaWho need to build the business practically from scratch.
Those getting startedWho need to structure the company to be able to operate.
Those who already have a companyWho need to organize the structure that already exists.
Those creating a productWho need a brand, a supplier and a supply chain.
Those who import and operateWho need physical control, prep and shipping.
Those who already sellWho need a sales operation running every day.
FULL PROJECT
What if the starting point is zero?
An idea can also come into NOVA. And leave as a business.
You do not need to arrive with a company ready to go. You can arrive with an idea, an opportunity or the decision to start.
When the project calls for a full build, NOVA connects strategy, brand, product, operations and sales.
From zero to business. Within the same ecosystem.
WHAT SETS US APART
The difference is not the number of services.
It is the architecture.
There are companies that offer many services. What changes here is how those capabilities relate to each other.
They work on their own. But when connected, they share context, infrastructure and follow up.
NEXT STEP
Start with what you need today.
You do not need to start from zero. And you do not need to hire everything.
01CONVERSATIONWe understand where your business is, what already exists and what still needs to exist.
02DESIGNWe define which capabilities make sense now and how they connect.
03OPERATIONWe connect the structure, put it to work and follow up on continuity.
Talk to NOVA.
Start with the need your business has today.